Case Study: PG&E Home Energy Analysis
Full-cycle UX research case study — from 67 customer interviews to a successful pitch for a mobile-first energy app for PG&E’s 5.6M customers
Case Study: WeaveGrid EV Charging Program
See how we made an 11% conversion lift through funnel analysis and marketing optimization in WeaveGrid’s EV Charging programs
Case Study: Cisco Headsets
How we built Cisco’s headset portfolio from the ground up with user research, competitive analysis, and ideal platform integrationWeaveGrid Admin Portal
Replaced static reports with self-serve metrics and compelling data visualization for EVs charging on the gridWeaveGrid Driver Dashboard
This is a pitch video I made explaining the WeaveGrid driver experience to potential automaker partners. It covers how drivers find and sign up for a utility program, setting up, daily use, messaging for grid emergencies, and metrics. I made the storyboard, wrote the script, recorded my colleague, engineered the […]Cisco Control Hub
Background What is the product? Cisco Webex Control Hub is a web portal for managing Webex services on the cloud. Users can manage Webex, calling, calendaring, directory, devices, accessories, and users on a “single-pane-of-glass”. What is the goal? Management and analysis of the full suite of Cisco collaboration products including […]